We are only few days away from the start of the COP26 in Glasgow. Expectations are modest about what the conference will achieve, but one thing that has been achieved is increased attention to and debate about the many types of action that are required to reduce CO2 emissions radically and rapidly. The debate is informed and to some extent shaped by communication initiatives by NGOs, universities and other institutions as well as discussion by the mass media.

Over the past three months I have been approached by media organisations from across the globe more than ever before, and my own university has also asked me to participate in some of its activities and initiatives. The comms team in my university has produced some wonderful animation for a brief video in which I speak about the potential and limitations of shifting towards electric mobility as part of collective attempts to reduce CO2 emissions from transport. It’s available on the university’s YouTube channel.